Yeomans Toyota: Proud Sponsors
Yeomans Toyota: Driving Community Spirit at the Brighton Half Marathon
Yeomans Toyota is proud to be a key sponsor of the Brighton Half Marathon — one of the city’s most iconic running events and a true celebration of community spirit, endurance, and local pride. As a business deeply rooted in the South Coast, Yeomans Toyota shares the same values that make this event so special: commitment, sustainability, and supporting the people who keep our community moving forward.
Across the event weekend, the Yeomans team will be bringing the energy both on and off the course. Runners and spectators can look forward to hearing Yeomans Toyota’s lively PA system along the route, helping to boost motivation and keep spirits high from start to finish. In the event village, the Yeomans showcase pod will be the perfect pit stop — featuring the latest Toyota hybrid and electric models, expert advice from the friendly team, interactive displays, and exciting giveaways.
Whether you’re running, supporting, or just soaking up the atmosphere, Yeomans Toyota will be there every step of the way — helping to make this year’s Brighton Half Marathon a fun, memorable, and community-driven event for all.
We caught up with Yeomans Toyota, General Manager to find out why they support the Brighton Half Marathon:
How did you hear about the Brighton Half Marathon?
I was teased by my Director that I couldn’t run a half marathon and then he challenged me to run one! He suggested the BHM as this was a race he had participated in before, and thoroughly recommended it to me. I roped my sister into training with me, and we both decided to run for the Alzheimer’s charity as this was close to our hearts.
I started training and never looked back!
Why is this event so important to you and Toyota Yeomans?
The race is in the heart of the community we operate in, and it is possible for anyone to take part, regardless of their abilities. The atmosphere is like nothing I have experienced before; there is a real sense of camaraderie amongst the participants and supporters, and Martin and Holly, who organise the event, have an infectious enthusiasm!
What made Toyota Yeomans decide to support the wheelchair race?
Toyota believe in providing mobility for everyone, and this race aligns with that ethos. The wheelchair races showcase the talents of people with disabilities, breaking down barriers and challenging stereotypes. Supporting these events helps build a more inclusive society where everyone has the chance to compete and be celebrated.
What are you looking forward to at the 2026 Brighton Half Marathon?
I am excited to be running the race with friends, colleagues, customers and for such a good cause. We will be sponsoring a local cancer charity that is very special to Yeomans, and we hope to raise lots of money between us for this fantastic cause. We will be supporting the event with a lead car, entertainment, competitions, water bottles, a hospitality pod and will be showcasing our fantastic range of Toyota vehicles. I have also challenged myself to get a Personal Best, so I will be ramping up my training plan sooner rather than later!
Yeomans Toyota will have a team running in the Brighton Half Marathon for charity, follow them on Facebook for updates!
